Google to Shut Down its URL shortener in favour of dynamic links

Google has announced to shut down its URL shortner service in favour of dynamic links. The service will be replaced with Firebase Dynamic Links (FDL). It will be turned down in few coming weeks.

As per Google announcement, existing users of URL shortner services will be able to use the console for one year till 30 March 2019. But those who have never use the Google’s URL shortner will not be able to use it from April 13, 2018. The permanent disclose of service will be made after one year.

Existing users will also be able to view their analytics data and can download short link information for next one year till March 30, 2019 which is also the date of permanent closure of console. However already created urls through will continue to work and users can also migrate them to Firebase Dynamic Links.

Google URL shortner service Shutting Down

What is console? or also referred as Google URL Shortener is the service provided by Google for creating short URL (Uniform Resource Locators). It was launched nine years back in December 2009. It is widely used making longer URLs short.

As an alternative Google now recommends users to utilize Firebase Dynamic Links or related services like Bitly and

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